The Connected Leader
“The Connected Leader” sees two leading best-selling authors, Helen Nicholson and Dr Nik join forces to give insights into what being truly connected means, both face-to-face and digitally in the new world of work.
In this power-packed book you will learn:
- Define and leverage your career sweet spot
- Utilise your strengths to build the personal brand “CEO of Me(Pty)Ltd”
- Gain insight into the characteristics of the best face-to-face networkers
- Protect your brand against the rising tide of customer activism
- How do you inspire employees and customers to become digital brand ambassadors?
- How Coca Cola is planning to double the business by becoming a “Social Construction Brand”